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Sri Lanka positioned itself as a regional hub for technological innovation

August 28, Colombo (LNW): Sri Lanka is positioning itself as a regional hub for technological innovation, sustainability, and competence. 

The country aims to create an environment where the Information and Communication Technology (ICT) sector contributes significantly to the national economy, advances social progress, and ensures an inclusive digital society. 

A key goal is to develop a robust ecosystem of tech businesses, from startups to established companies that can compete globally and drive innovation.

Just In Time (JIT) Group, under the leadership of CEO Neranjan Dissanayake, is dedicated to playing a pivotal role in this transformation. JIT is committed to supporting the ICT sector through its vision of leading Sri Lanka’s digital ambitions by blending innovation with empathy.

The company aims to build long-term partnerships with clients, guiding them from project initiation to completion. 

According to Dissanayake, JIT’s strategy involves a deep understanding of business challenges and creating tailored solutions that address current needs while anticipating future challenges.

JIT ensures that its solutions are not only technologically advanced but also aligned with clients’ strategic business goals, promoting long-term growth and digital transformation. 

This approach positions JIT as more than just a service provider; it becomes a trusted partner invested in its clients’ long-term success. 

By helping organizations effectively leverage technology, JIT contributes to the advancement of Sri Lanka’s ICT industry, ensuring that the country and its businesses meet global digital standards and compete effectively on an international scale.

Incorporating global trends like Environmental, Social, and Governance (ESG) principles and Sustainable Development Goals (SDGs) into the local business landscape is crucial for building a sustainable and equitable digital economy in Sri Lanka. 

ESG principles encourage organizations to adopt greener technologies, reduce carbon footprints, and ensure ethical governance, aligning with global standards of sustainability and social responsibility. 

The adoption of sustainable IT practices, such as energy-efficient data centers and e-waste management, can significantly contribute to environmental sustainability.

Furthermore, integrating SDGs into the ICT sector can guide businesses to focus on impactful areas such as quality education, industry innovation, and responsible consumption and production. 

This alignment can help companies contribute to sustainable development and create a positive societal impact.

Sri Lanka’s adoption of emerging technologies like Fintech, Artificial Intelligence (AI), Machine Learning (ML), and the Internet of Things (IoT) promises to revolutionize various sectors, including healthcare, finance, and retail. 

Additionally, the deployment of 5G technology, blockchain, and cloud computing can further enhance the country’s digital infrastructure, offering improved connectivity, security, and efficiency. 

These advancements will play a critical role in driving Sri Lanka’s digital transformation and ensuring its competitiveness on a global scale.

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