By Nishman Ranasinghe
Colombo, January 29 (LNW): The Eastern Province Badminton Tournament has not only showcased exceptional sporting talent but has also breathed new life into the local economy of Batticaloa. The event, which attracted hundreds of players and supporters, has created a ripple effect, benefiting businesses, transport services, and the hospitality industry.
A Sporting Revolution in the East
Over the past few years, Sri Lanka Badminton (SLB) has been instrumental in developing the sport at the regional level, ensuring that young talent emerges from across the country. Initiatives such as umpiring and coaching programs have contributed to raising the standard of the game, providing opportunities for skilled players to compete internationally.
This progress is evident in the rise of Viren Netthasinghe, Sri Lanka’s latest badminton Olympian, and upcoming stars like Ranithma Liyanage, who is on the path to Olympic qualification. Meanwhile, young talents like Sithumi de Silva and Isuri Attanayake continue to make waves both locally and internationally.
Under the leadership of Rohan de Silva, a prominent businessman and badminton enthusiast, SLB has secured financial backing to improve infrastructure and enhance the competitive level of the sport. This commitment has led to victories in every province and has fostered a deep-rooted passion for badminton within the Sri Lankan sports community.
The Batticaloa Boom
During the 2025 Eastern Province Badminton Tournament, the positive impact on Batticaloa’s local economy was evident. From increased demand for accommodation to thriving local businesses, the tournament became a catalyst for economic activity.
Local Pikmi driver Ramaya shared his experience, stating that the influx of visitors had boosted transportation services, with taxis and tuk-tuks in high demand. He pointed out that not only had rental incomes surged, but businesses in areas like Kanthankudi were flourishing, with extended operating hours catering to visitors.
“You can’t find a single vacant room here, sir. Everywhere is full of badminton players,” he noted enthusiastically.
His observations were backed by Delukshanth Vaas, Centre Manager at ICBT University’s Batticaloa Branch and a former Colts Cricket Club player. He highlighted that over 200 rooms were booked across the city during the tournament, with visitors spending on food, shopping, and entertainment.
“Many participants and their families took the opportunity to explore the city. Some went shopping in Pottuvil, while others stocked up on essentials like energy drinks and medicine,” Vaas explained.
Beyond the Tournament – A Sustainable Impact
Beyond the competition, the economic impact of sports tourism in Batticaloa has been profound. Small businesses, from local eateries to convenience stores, experienced a surge in sales. Visitors also explored Batticaloa’s unique landmarks, such as St. Sebastian’s Church, famously designed in the shape of a fish, and the Kalladi Bridge, home to the legendary “Singing Fish” phenomenon.
As Sri Lanka Badminton continues its regional expansion, tournaments like these not only nurture talent but also serve as a powerful economic driver, reinforcing the vital role of sports in community development.
With the success of this event, Batticaloa has proven that sports can go beyond competition—it can uplift entire communities, creating opportunities for growth and prosperity.