Rashika Hennayake 15 July Colombo LNW : Creative minds and industry leaders from Sri Lanka and India recently came together at the National Library Auditorium in Colombo to celebrate the launch of Gen Z, the debut printed graphic novel by Max Comics Universe (MCV).
The event marked a milestone in the region’s creative and entertainment landscape. It also introduced MCV as a bold new initiative envisioned by its Chief Executive Officer, Mr Prasad Ranasinghe, to build an immersive and integrated storytelling platform. Originating in South Asia, MCV aims to engage a global audience through its diverse narrative offerings.
The first copy of the Gen Z was presented to Mr Sajith Gunaratne, General Manager of Ceylon Agro Industries, Prima Group Sri Lanka, followed by presentations to Mr Rohan Somawansa, Mr Saliya Weerasekara, and music icons Mr Bathiya Jayakodi and Mr Santhush Weeraman.
MCV is positioned as more than a traditional comic book imprint. The venture spans a wide array of storytelling formats, ranging from graphic novels and animated features to television segments, with future ambitions extending into augmented and virtual reality experiences, as well as interactive gaming.
Highlighting the company’s visionary pursuits, Mr Ranasinghe remarked, “Max Comics Universe is a unique storytelling world where we bring fictional superheroes, super-evil villains – and a lot of soul. Right now, we’re focused on graphic novels and building our characters, but we’re dreaming big, from cartoons and films to immersive digital experiences and even exploring spiritual and mythical realms in a respectful, creative way.”
The creative ethos of MCV seeks to blend imaginative fiction with reflections on everyday heroism. Its narratives explore themes such as ancient mythologies, cosmic narratives, guardians, and parallel dimensions while grounding these concepts in values drawn from real life.
With several additional graphic novels currently under development and visual media projects in production, Max Comics Universe is positioning itself as a rising contributor to South Asia’s cultural and entertainment export. The brand’s long-term ambition is to deliver narratives that are globally resonant, yet rooted in regional identity.
The Gen Z graphic novel is now available worldwide in both e-book and print formats. Download your copy at https://books2read.com/u/bzkwYz. To learn more or place an international order, visit https://maxuniverse.co.
