By: Staff Writer
July 19, Colombo (LNW): The Export Agriculture Division of the Sri Lanka Export Development Board (EDB), in partnership with its Central Province Regional Office, held a successful awareness workshop titled “Development of Ayurvedic and Herbal Cosmetic Products for Export Markets” at The Royal Mall Hotel in Kandy.
The initiative aimed to strengthen the capabilities of small and medium-scale entrepreneurs engaged in ayurvedic, herbal, and cosmetic product manufacturing, with a focus on export readiness.
The workshop attracted around 100 stakeholders from across the sector, offering a platform to enhance industry knowledge and competitiveness through interactive discussions and expert-led presentations.
Participants received comprehensive insights into modern manufacturing technologies, innovative packaging techniques, value addition, and market-oriented product development. Emphasis was also placed on the effective use of herbal ingredients and adherence to international quality and regulatory standards.
The programme addressed a wide array of critical areas including:
Regulatory frameworks for ayurvedic and herbal cosmetics
Packaging innovations and value-added strategies
Dynamics of international export markets and emerging global opportunities
Digital marketing for increased international visibility
Quality assurance and regulatory compliance
Opening the session, EDB Central Province Office Deputy Director Thushara Jayalath highlighted the EDB’s strategic vision to nurture local industries and help them access global markets through innovation and sustainable practices.
The session encouraged interactive engagement, allowing participants to clarify regulatory challenges, explore funding and business development support, and gain insights into global trends shaping the herbal cosmetic industry.
As part of its ongoing development agenda, the EDB announced plans to conduct two additional awareness workshops in 2025, targeting other regions to broaden the industry’s reach. These initiatives are aligned with the EDB’s goal of equipping local producers with the knowledge and tools necessary to meet international standards and successfully penetrate export markets.
With growing global demand for natural and herbal beauty products, Sri Lanka’s Ayurvedic cosmetic sector stands poised for expansion. Through targeted workshops and continued stakeholder engagement, the EDB reaffirms its commitment to fostering innovation, ensuring regulatory readiness, and promoting sustainable export growth across the country.
