On the occasion of celebrating the 65th anniversary of establishing diplomatic relations and the 70th anniversary of the Rubber – Rice Pact, the Embassy of Sri Lanka in collaboration with the CITS Overseas Economic Cooperation Co., Ltd. launched an Embassy TikTok account on 18 February, 2022. This TikTok account will promote activities organized by the Embassy, Sri Lanka culture, products, and in particular, tourism of Sri Lanka.
The TikTok is a most popular social media platform in China. Around 2.4 billion people around the world access TikTok daily and around 2 billion people are active users.
The Ambassador Dr. Palitha Kohona, launching the platform said that this account would be very helpful to increase awareness of Sri Lanka, especially the culture and the tourism potential among the Chinese people. This would be helpful to encourage more Chinese tourists to Sri Lanka. Vice President of China Council for the Promotion of National Trade Dr. Gao Fu also worded at the event.
All expense relating to the official TikTok account of the Embassy will be borne the by CITS Overseas Economic Cooperation Co., Ltd.
Embassy of Sri Lanka
Beijing
22 February 2022