July 26, Colombo (LNW): The Ceylon Chamber of Commerce has urged the Government to reassess the newly introduced e-Visa system, particularly its pricing model, to better support the tourism industry’s expansion.
In their statement, the Chamber underscored the ongoing discussions about the system’s cost and procedures, emphasising that attention should shift towards marketing and improving the overall tourism experience.
Whilst recognising the need for streamlined processes, the Chamber stressed that these changes must ensure competitiveness with regional counterparts.
They called for collaboration between the Government, private sector, and relevant stakeholders to develop a pricing strategy that would enhance tourism arrivals.