Women entrepreneurs in Sri Lanka’s agricultural sector are gaining new opportunities to expand their businesses globally, thanks to a strategic partnership between Germany and Sri Lanka. With international trade becoming increasingly competitive, equipping women-led enterprises with the right skills, market knowledge, and industry connections is crucial for sustainable growth.
Recognizing this need, the German Import Promotion Desk (IPD), in collaboration with the Sri Lanka Export Development Board (EDB), has launched the second phase of the EDB-IPD Women-Led Exports capacity-building programme. This initiative focuses on enhancing the export potential of 20 women-led agribusinesses by providing specialized training, technical expertise, and exposure to international markets.
IPD Germany’s Angie Martinez emphasized that establishing global trade links is essential but must be supported by ongoing capacity development. “This programme is not just about preparing women entrepreneurs for exports but ensuring their sustainability in global trade,” she said, stressing the importance of continuous mentorship for long-term success.
Since its launch in December 2023, the programme has strengthened the capabilities of women entrepreneurs in the agri-food sector, helping them meet international standards and establish trade connections with European markets, according to the EDB.
German Ambassador Felix Neumann reaffirmed Germany’s commitment to empowering women economically and fostering sustainable trade relationships. Meanwhile, EDB Chairman and CEO Mangala Wijesinghe underscored the importance of structured export support, continuous mentorship, and market access in ensuring that women-led businesses thrive internationally.
Wijesinghe outlined export targets for the next five years and encouraged participants to leverage these opportunities. He assured that the EDB would continue providing long-term business development support, access to international buyers, and ongoing mentorship to ensure the programme’s success.
By equipping women entrepreneurs with the necessary tools and global exposure, the initiative aims to create lasting economic opportunities and strengthen Sri Lanka’s position in international trade.
