CH17 Loyalty, a pioneer in loyalty and rewards management in Sri Lanka, has partnered with CHEC Port City Colombo to launch the co-branded Port City Colombo Privilege Card. This card aims to enhance the visitor experience for both locals and tourists at The Mall at Port City Colombo.
Leveraging over a decade of expertise in retail engagement, CH17 Loyalty has brought its technological platform, resources, and knowledge to create a new dimension in shopping, dining, entertainment, and duty-free privileges within this Special Economic Zone.
CHEC Port City Colombo Managing Director, Xiong Hongfeng, shared his enthusiasm, stating that the Port City Colombo Privilege Card ushers in a new era for Sri Lanka’s retail and lifestyle sectors.
With features like duty-free shopping and leisure options in a world-class environment, Port City Colombo is set to become a major hub for tourism, business, and investment. He acknowledged CH17 Loyalty’s technical expertise and innovative vision in shaping this program, noting that their contribution has been crucial in making the Privilege Card a unique value offering for tourists, investors, and offshore businesses.
CH17 Loyalty CEO, Jumar Preena, expressed pride in the partnership, emphasizing that the collaboration would provide cardholders with a truly exceptional experience.
He highlighted the exclusive benefits at The Mall at Port City Colombo, including world-class shopping, premium entertainment, and access to duty-free purchases. Preena also noted that CH17 Loyalty’s extensive experience in loyalty management positions them to elevate the Port City Colombo experience.
The Port City Colombo Privilege Card provides exclusive access to world-class facilities, merging luxury shopping with unique leisure experiences. This initiative not only improves the retail experience but also redefines entertainment for visitors.
As Port City Colombo develops into a vibrant commercial and leisure hub, CH17 Loyalty’s customer-centric solutions are expected to play a key role in building a thriving community with unparalleled benefits for all visitors and residents.
This partnership underscores CH17 Loyalty’s ongoing commitment to innovation, offering exceptional value to a high-potential customer base while supporting major national projects in Sri Lanka.
