BUSINESS

Global Franchise Forum 2025 to Boost Sri Lanka’s Business Landscape

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By: Staff Writer

April 17, Colombo (LNW): The Global Franchise Forum (GFF) is gearing up to host its Sri Lanka edition on April 27 at Sheraton Hotel, Colombo, bringing together prominent global brands, investors, and entrepreneurs. This prestigious event aims to explore franchising and business expansion opportunities within Sri Lanka’s growing market.

Endorsed by top business bodies like the Indo-Lanka Chamber of Commerce, Ceylon National Chamber of Industries (CNCI), International Chamber of Commerce (ICC) Sri Lanka, Colombo Chamber of Commerce, and the Federation of Chambers of Commerce and Industry of Sri Lanka (FCCISL), the forum highlights the increasing importance of international franchising in Sri Lanka’s economic development.

Positioned as a strategic entry point to South Asia, Sri Lanka offers a rapidly recovering economy, a rising middle class, and favourable policies that support foreign investment. Key sectors such as hospitality, retail, education, and healthcare are drawing attention from global franchises eager to establish a local presence.

The GFF event promises attendees a valuable experience through exclusive franchise exhibitions, direct business meetings with global brand owners and investors, and expert-led discussions on franchising strategies. Seminars and workshops will address market entry tactics, while networking sessions will connect entrepreneurs with potential franchise partners. An awards ceremony will also be held to recognise outstanding achievements in the franchise sector.

According to Franchise India Group Chairman Gaurav Marya, the 2025 forum will be essential for a wide range of participants, including entrepreneurs, investors, and corporate leaders. He emphasized that the event acts as a vital bridge between international brands and local business leaders, creating pathways for successful expansion into high-growth markets.

Marya also noted Sri Lanka’s economic momentum, citing a projected GDP growth rate of 3.3% in 2025, and foreign direct investment (FDI) exceeding $1.5 billion in the past year. With continued urbanisation and a strengthening consumer base, the country presents attractive prospects for international business.

By encouraging partnerships between global franchisors and Sri Lankan entrepreneurs, the forum contributes to sustainable growth, job creation, skill development, and innovation. Its mission aligns with Sri Lanka’s broader objective of increasing FDI and establishing itself as a competitive business destination in South Asia.

Overall, the Global Franchise Forum is set to be a game-changing event for both international players and local entrepreneurs, reinforcing Sri Lanka’s status as a key hub for franchise-driven economic growth.

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